If Boho is more your thing than Bauhaus, or Global Nomad describes your style better than, say, Mid Century Modern, then Sage & Clare is the go-to brand for you. What I love most about Sage & Clare, aside from the ridiculously lovely and talented people behind it, is its avoidance of trends and fads. In place is its commitment to developing and sourcing a collection of home wares that is soulful, handmade, eclectic and ethical.
Moons ago, globetrotting husband and wife Phoebe and Chris took a fateful trip to India. They were immediately inspired by the energetic streets, riotous colours and artisanal products: the seed for Sage & Clare was sewn and it wasn’t long before the pair became dedicated to finding treasures for our homes that had real heart.
Phoebe, a former in-house stylist for Country Road, has a great eye for style – a style that’s seen through the lens of someone who spends months overseas working side-by-side with weavers, embroiderers, textile printers and other artisans bringing her ideas to life: “There is a mutual learning that occurs between us and our artisans – they teach us their lifelong trade and we teach them how these traditional techniques can also lend themselves to modern design. It’s the perfect match!” she explains.
While the couple still hunt for magical, vintage pieces to sit within the collection, the new range – called Caravan – has been designed almost entirely by Phoebe. Inspired by extraordinary textiles from around the world, the collection takes you on a multicultural journey, bringing you textures, prints and embellishments for the modern bohemian home. Caravan begins in Mali, referencing the tribal motifs and patterns found in traditional African mud cloth that is woven and printed throughout the collection. Next stop Marrakech and the irregular stripes and gorgeous colour palette of vintage Berber blankets that inspired the Milla bed linen collection. Hop across the Atlantic Ocean to South America for the Aztec patterns and carnival colours that bring a little fiesta to the range. Hints of graphic geo prints and playful embellishments offer an irreverent, laid-back vibe. Then it’s back to India – the subcontinent closest to Phoebe’s heart – for the artisanal and time-honoured techniques that are the essence of each piece. Block printing, screen printing, embroidery and weaving are the crafts that bring her designs to life. The final stop on this Nomadic journey is Australia and the influence of casual living and natural textures that embody our sunny attitude and lifestyle.
Sage & Clare is a beautifully considered brand and its Caravan Collection is never going to be Eddy-everywhere or mainstream. So check it out pronto, either online at www.sageandclare.com or through a handful of carefully selected boutique homewares stores like Crate Expectations and Willows Home Traders.
Words: Jacqui Moore, Contributing Interiors Editor, Greenhouse Interiors
Styled by Julia Green – Greenhouse Interiors
Photographed by Annette O’Brien
Styling Assistant – Noel Coughlan
Photography Assist – Sorell Wilson
Sage & Clare would like to thank the following brands who generously loaned their products for the shoot – Haymes Paint, Pippi’s Plants, Huset, Twiggargerie, Surrounding Australia, The Artwork Stylist, The Woodsfolk and Clickon Furniture.